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What is RevShare? A Beginner’s Guide to Revenue Share in Affiliate Marketing

  • Writer: Maria Emmanuelle Arnidou
    Maria Emmanuelle Arnidou
  • Jul 10
  • 4 min read
What is RevShare? Learn How Revenue Share Works for Affiliates in iGaming
What is RevShare? Learn How Revenue Share Works for Affiliates in iGaming

It is a fact: Affiliate marketing is one of the most accessible and popular ways to earn income online. Whether you’re a content creator, blogger, or social media savvy side-hustler, the idea is simple: you recommend a product or service, and if someone makes a purchase or takes action through your link, you earn a commission.


But how you get paid matters. Affiliate marketing offers different commission models – and that’s where the term “ RevShare” comes in.


If you’re asking yourself “What is RevShare?” and whether it’s the right commission model for you, we break it down in this article – from the basics, to how it powers online income, and how it can become a game-changer for your affiliate journey in the iGaming industry.



What is RevShare? (Revenue Share in Simple Terms)


RevShare, short for Revenue Share, is a commission model where affiliates earn a percentage of the revenue generated by the customers and users they refer to an online platform.


Example: Let’s say you promote a subscription-based tool. If someone subscribes via your link, and that subscription generates €100 for the company, a 30% RevShare deal would give you €30.


Now imagine that same user stays subscribed for six months: you’d keep earning a cut every month. That’s the magic of RevShare: you don’t just earn once; you build a recurring income stream from every active user you bring in.



How RevShare Works in Affiliate Marketing


In general affiliate marketing, there are a few common payment models:


  • CPS (Cost Per Sale) – One-time payment per purchase.

  • CPA (Cost Per Action) – Fixed payment per sign-up or action.

  • RevShare (Revenue Share) – Ongoing commission based on user-generated revenue.


RevShare stands out because it’s performance-based and sustainable. As long as your referrals continue generating revenue, you keep earning.


This makes it especially attractive for:


  • Niche bloggers with loyal followings

  • Review sites and product comparison platforms

  • YouTubers or influencers with evergreen content

  • Email marketers and SEO-focused content creators


And now… let’s talk about where it gets even more interesting: the iGaming industry.



What is RevShare in the iGaming Industry?


In the world of online casinos and betting platforms, RevShare is a dominant affiliate model. Instead of earning a fixed fee per sign-up, you get a percentage of what your referred players spend – or more precisely, what they generate in net revenue.


Here’s how it works in iGaming:


  1. You refer a player to a casino platform through your affiliate link.

  2. That player registers, deposits, and starts playing.

  3. The casino earns revenue from that player’s losses (minus bonuses, fees, etc.).

  4. You earn a percentage of that net revenue – every month the player is active.


For example, if a player you refer generates €500 in net revenue in a month and your deal is set at 35%, you’d earn €175 from that single player that month.

Multiply that by the number of players you refer – dozens or hundreds – and you’ve built a powerful, scalable income stream.



Perks and What to Keep in Mind about RevShare Model


Before jumping in, here’s a quick look at the strengths and challenges of the RevShare model, especially for beginners:


✅ Perks


  • Recurring income – Earn monthly from long-term player activity.

  • Scalability – Income grows with your traffic and conversions.

  • Incentive-aligned – The more revenue you generate for the brand, the more you earn.

  • Perfect for content that brings results over time – SEO blogs, YouTube tutorials, and reviews thrive with this model.


🧠 Keep in mind


  • Delayed gratification – Payouts build up over time, not instant windfalls.

  • Player churn possibility – If players stop playing, earnings from them stop too.

  • Monthly fluctuations – Income can vary based on player behavior and seasonality.



Why Choose RevShare with DepToWin Partners?


Now that you understand what RevShare is and how it works in iGaming, let’s talk about why it’s worth joining forces with DepToWin Partners.


DepToWin Partners is more than just another affiliate program: it’s your access point to top-tier online casino brands, high-converting traffic funnels, and long-term earning potential.


Here’s what makes DepToWin Partners the premium choice for aspiring affiliates:


🟣 Competitive RevShare deals – Generous revenue share rates – up to 50%

🟣 Multi-brand ecosystem – Promote trusted iGaming brands under one umbrella.

🟣 High-converting offers – Proven player acquisition strategies and retention systems.

🟣 Affiliate-first support – Strategic guidance to help you grow your traffic and earnings.

🟣 Professional tools & reporting – Track everything with confidence.


Whether you're just getting started or planning your affiliate empire, DepToWin is your partner in turning content into consistent commission.



So, Should You Choose RevShare?


If you’re in it for the long game, the short answer is YES! RevShare can become one of the most rewarding models in affiliate marketing. It rewards patience, smart content, and consistent traffic – and the payoff can be serious and sustainable.


And if you want to start your journey with a partner who’s got your back, DepToWin Partners is the place to be.


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